Locatix
Map accounts
Build and prioritize the addressable account universe. Map buying committees, commercial signals, stakeholders, and opportunities worth pursuing.
Enterprise Pipeline
Build enterprise pipeline without burning the market.
We run the pipeline function under your brand and hand qualified opportunities to your experts, without you having to build a boiler room of sales people for an unproven motion.
Done for you
We operate. You close.
10–20×
Qualified pipeline vs. engagement*
Enterprise
Named-account opportunities with complex buying cycles
Trusted by geospatial, enterprise software & technical B2B and B2G firms
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The operating model
From account universe to qualified pipeline
One connected system: identify where opportunities are most likely to emerge, prioritize accounts, develop the right message and proof, activate the market, and turn engagement into qualified conversations.
- Together
Create engagement
Refine the proposition, messaging, and campaign strategy. Develop the proof and buyer-facing materials needed to make outreach relevant and credible.
- Locatix
Activate accounts
Launch targeted campaigns across priority accounts, combining outbound, relevant content, events, and other channels where commercially justified.
- Locatix
Qualify & book
Manage responses, follow-up, and stakeholder engagement. Qualify opportunities and introduce the right buyers to your sales team.
- Your team
Sales & negotiation
Lead discovery, solution development, proposals, negotiations, and closing - with the context gathered throughout account development.
- Locatix
Amplify & expand
Use market feedback and campaign performance to refine targeting, messaging, and engagement. Expand into the next account tier, segment, or market.
Roles & ownership
What we own vs what you own
A hybrid infrastructure model: we bring the outbound infrastructure and plug into your commercial operations, with a clean handoff when conversations are qualified.
What we own
- Market strategy and account prioritization
- Outbound infrastructure, sending platforms, tooling, and sender identities as needed - integrated with your existing CRM and sales workflows
- Messaging, campaigns, proof distribution, and webinar activation
- Reply management, qualification, and sales handover
- CRM tracking, reporting, and optimization
What you own
- Discovery calls, needs analysis and solution design
- Proposals, pricing and commercial terms
- Negotiation, legal and contracting
- Delivery, implementation and customer success
- Renewals and strategic account decisions
Case Studies
Pipeline in practice with previous clients
Outbound, proof, webinars and account development across government, infrastructure, and technical B2B markets.
GeoApps
Enterprise pipeline & authority
Situation
Government and infrastructure buyers would not commit calendar time to a generic product webinar. Net-new public-sector accounts needed a credible B2G live moment.
After
B2G webinar positioned, promoted, and produced across the Netherlands and Belgium: 100+ registrations, ~70 live attendees, and 70 net-new prospects into sales follow-up.
Altitude Intelligence
Enterprise pipeline & authority
Situation
Defense-grade capability, but classified work could not carry the commercial site. Pipeline still ran on referrals.
After
Commercial site plus outbound on named accounts. Qualified conversations at Windward, Vortexa, Cytora, and similar buyers.
Product Development Studio
Enterprise pipeline
Situation
Project-led content was shipping, but without outbound or distribution to turn proof into enterprise pipeline.
After
Outbound built end-to-end: conversations and bookings with Kpler, McKinsey, TomTom, UNESCO, and similar accounts.
Enterprise insurtech platform
Enterprise pipeline
Situation
Strong product, fragile pipeline: trade-show leads went cold and there was no ABM system for high-ACV insurers and brokers.
After
ABM strategy and account penetration into named carriers and brokers, including buying conversations with AON and Lloyd's.
Our commercial model
Enterprise Pipeline Build
A done-for-you engagement that builds and operates your account-development system under your brand.
Pipeline target
10–20×10× contractual minimum under agreed terms
Term
90 daysDone for you
Investment
Typically $30KScoped to coverage and complexity
- If missed, Locatix continues at no additional fee under the agreed performance guarantee terms.
- An agreed success fee applies to first-year closed-won revenue from Locatix-sourced opportunities.
Build vs. Buy
Enterprise Pipeline
What it costs to assemble the function, and what you actually get.
| Dimension | Lead gen | Content | ABM | In-house | Locatix |
|---|---|---|---|---|---|
| Quarterly investment | $9–36K | $15–45K | $30–75K+ | $45–90K+ | Typically $30K |
| Capability | Prospecting | Content & media | ABM activation | Depends on hires | Full pipeline function |
| Your burden | Sales oversight | Content coordination | Sales alignment | Hiring & management | Low |
| Primary output | Meetings | Content & reach | Engagement | Pipeline development | 10–20× |
| Accountability | Activity / bookings | Deliverables | Program KPIs | Internal KPIs | 10× minimum* |
*Illustrative ranges. Internal costs assume multiple roles. Locatix 10× minimum under agreed qualification terms; pipeline is not closed-won revenue.
Build the function before building the department.
One managed pipeline function so your specialists stay on sales and delivery. Keep Locatix operating it, or bring it in-house once proven.
Get started
Let's identify where your next enterprise opportunities should come from.
We'll review your target markets, existing pipeline, and commercial priorities to determine where systematic account development can create the greatest return.
Frequently asked questions
Common questions about Enterprise Pipeline and how we scope the work.