Account universe
GIS, imagery, and spatial analytics vendors’ ICPs across enterprise, infrastructure, insurance, and government.
Industries
Geospatial & location intelligence
GIS, mapping, and spatial analytics vendors moving from product-led growth into enterprise and government sales with named accounts.
From maps to enterprise spatial programs
Geospatial firms with strong product and weak enterprise motion—we build the commercial layer around your ICP.
Spatial analytics is no longer a niche IT purchase. It sits inside infrastructure, insurance, defense, and enterprise platforms—each with different proof requirements and buying committees.
Locatix grew from this market. We scope pipeline and authority work for vendors selling $50K–$500K+ programs where evaluators ask for references, integrator paths, and vertical use cases—not just a sandbox login.
Typical buyers
- GIS and location platform vendors
- Imagery and analytics providers
- Integrators with spatial practices
- Enterprise platforms adding geo layers
Account universe
How we build and run the market
Named accounts and pursuit logic first. Signals help re-rank priority—they do not, on their own, prove demand.
Pursuit strategy
Package vertical use cases and integrator paths. Outbound and proof for $50K–$500K+ programs—not sandbox-led PLG alone.
Signal cues
Vertical packaging, marketplace co-sell, expansion stalls, and displacement windows re-rank accounts inside the universe.
Qualification
What counts as a qualified conversation
A reply or booking is an intermediate step. We qualify the prospects we generate against criteria your team accepts after a held conversation.
Confirm the requirement
Enough context on the problem, account, and why an alternative is being considered for your team to judge fit.
Respect the buying path
Stakeholders, constraints, timing, and what still needs to be true before the deal can move—not a single champion alone.
Client acceptance
Your team accepts the conversation as relevant and pursuable. We record open questions and the agreed next step.
How we help
Relevant services in geospatial & location intelligence
Spatial vendors usually need enterprise pipeline and vertical proof before origination—here’s how we stack it.
Discuss your market
If you’re moving upmarket from PLG, book a call—we’ll align pipeline and authority to your ICP.