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Scaling your software solution in geospatial
is hard.
Most enterprise software companies think they need to get all their leads from trade shows & referrals. But what's really missing, is a message that resonates online. Locatix helps you find the message & build the systems that land enterprise contracts.
About Locatix

Business development agency forgeospatial & location technology

We combine expertise in the geospatial field with proven enterprise marketing systems. We understand both the technical depth and market nuances of geospatial technology, helping companies in and around the geospatial market scale from trade shows & referrals to systematic online lead generation and winning enterprise & procurement deals.

Justin Griffioen - Founder of Locatix

Founded by Justin Griffioen

BSc Geography & 4 years in GIS + marketing

RevOps & Messaging

Dialing Your Message

If you're reading this, you've probably been thinking about how to generate more leads. But have you ever thought about squeezing out all the dusty trade-show attendees lists? Gathering referrals? Reactivating stale CRM records? Partnerships & affiliates?

We don't want to speculate when creating a GTM strategy, but we'd rather hear from people we know, like, and trust:

(1) The clients you'd want to have more of
(2) Your team.

As we map that out, we distill your value into a concise narrative that will convert.

Strategic positioning & narrative development

Strategic Positioning

GTM strategy that converts

Lead Generation

Systematic acquisition systems

Traffic & Leadflow

Getting Leadflow

Once we documented our stories and case studies, we need eyeballs on them.

• We build the account-based marketing & outreach engine that fills your calendar to sell your solution
• We build the websites that keep you at the top of Google & ChatGPT so you get invited to that RFI
• We build the content generation system that take your ideas to LinkedIn in seconds so you're always top of mind

Multi-channel lead generation & SEO
Sales & Enablement

Converting Those Leads

Of course - you don't want to waste your time on unqualified leads or endless explanations on sales calls. So when those leads arrive, we make sure they see what they want to have. We turn your website into a razor-sharp converting asset using strategic copywriting and proven video sales letters, so leads opt in without any hesitation and are pre-qualified ahead of the call.

Once your inbound lead flow gets volume, we implement smart appointment setting flows with AI to handle initial qualification on email, chat, or even phone—booking them onto those calendars right away, or putting them back into the funnel & ABM system so no lead ever drops off. Where we can, we get founders & C-levels out of the demo process, so they can focus on strategy, content, procurement, training, hiring & partnerships.

AI qualification & sales automation

Lead Conversion

AI-powered qualification & automation

Our System

Enterprise Marketing System

Our proven framework that transforms scattered marketing efforts into a systematic, scalable machine that consistently generates us 2-5 new qualified appointments per week & helped some of our clients sign $50-500K ACV deals.

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