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Earth from space - Geospatial business development and location intelligence services by Locatix
Business Development for Geospatial & Enterprise SaaS

Selling your technologyto government agencies is hard.

As geospatial and enterprise SaaS companies move upmarket, pipeline often stalls. Not because of product maturity, marketing volume, or trade shows - but because the outbound strategy and offer aren't built for enterprise buying contexts.

Locatix builds and operates the business development systems that create enterprise pipeline beyond inbound RFPs and founder-led sales.

The Problem

Why Pipeline Flatlines

You relied on inbound and smaller deals to grow. That market has plateaued or no longer moves the needle. So you move upmarket. Your pipeline doesn't disappear. It stalls because a motion designed for smaller, faster deals is being applied to enterprise buyers. Interest shows up, but it doesn't turn into qualified opportunities or advancing deals. The motion, targeting, and proof aren't built for how enterprise actually buys.

Growth from smaller deals stops compounding

Smaller deals cap on deal size, expansion, and urgency. You can add volume, but revenue does not scale proportionally. Growth depends on constant inbound, founder involvement, and operational effort instead of leverage.

Your go-to-market motion is not built for enterprise

Enterprise buying is slow, political, and risk-averse. Decisions require alignment across teams, budgets, and timelines. Motions built for fast decisions and single buyers break once procurement or leadership gets involved.

Targeting focuses on company size, not business pressure

Large companies do not buy by default. Enterprise moves when issues threaten revenue, increase risk, drive cost, or create compliance exposure. Without anchoring on those pressures, conversations stay exploratory and non-urgent.

Deals do not expand beyond the first contact

There is no built-in way to involve additional stakeholders. Progress depends on one person carrying the deal internally, becoming a bottleneck when broader alignment is required.

Your company cannot be defended internally

When buyers try to move conversations forward, they need proof. Weak case studies, vague positioning, and missing scale signals make it hard to justify you internally without personal risk.

There is no low-risk way to move forward

After initial interest, the next step feels risky. Without a defensible, low-commitment path forward, buyers delay rather than sponsor and deals stall by default.

What sets us apart

Why Choose Locatix?

We're not just another marketing agency. We're your strategic business development partner - a specialized agency for geospatial, GIS, SaaS, and location intelligence companies. From founder-led lead generation to enterprise business development, we handle the missing pieces to scale your business.

Industry Native

No need to overexplain your technology. We are geospatial specialists that understand the ecosystem, from data providers to platform integrators and RFPs.

Turnkey Operations

We handle the business development cycle from strategy to execution, eliminating the need to build an internal SDR team & constantly align content.

Full Ownership

We are not like an external vendor you need to micromanage. We embed ourselves as an extension of your team, requiring minimal oversight.

Is your outbound approach enterprise-ready?

Most teams apply SMB motions to enterprise accounts. We identify where your system breaks - and what needs to change to move deals forward.

Justin Griffioen - Founder of Locatix

Justin Griffioen

Founder, Locatix

Case Studies

Real work from us, real results from our clients

Take a look at the exact websites, outbound systems, and strategic marketing projects we've delivered for GIS, mapping, and location intelligence companies.

Enterprise Marketing System logo
Enterprise Marketing System

Transformed complex geospatial intelligence into an accessible story, driving increased engagement and qualified inquiries.

Content Funnel Buildout logo
Content Funnel Buildout

Built a complete content funnel transforming LinkedIn and website into a lead-generating system, generating qualified leads weekly.

Content Funnel logo
Content Funnel

Transformed website into a lead-generating asset, resulting in increased rental inquiries and qualified opportunities.

Outbound Sales Team logo
Outbound Sales Team

Built complete GTM strategy, ICP mapping, and SDR implementation. Transformed outbound from manual to systematic, scalable sales engine.

Outbound Sales Team logo
Outbound Sales Team

Built complete GTM strategy, ICP mapping, and SDR implementation. Transformed outbound from manual to systematic, scalable sales engine.

Digital Transformation logo
Digital Transformation

Working alongside other agencies, we handled site copywriting, SEO, and tech stack buildout. Leading their full digital transformation for the sales team, creating systems that streamline the entire go-to-market process.

Website Development logo
Website Development

Complete web development with appointment setting integrations. Modern, conversion-focused website with improved lead generation.

Enterprise Marketing System logo
Enterprise Marketing System

Transformed complex geospatial intelligence into an accessible story, driving increased engagement and qualified inquiries.

Content Funnel Buildout logo
Content Funnel Buildout

Built a complete content funnel transforming LinkedIn and website into a lead-generating system, generating qualified leads weekly.

Content Funnel logo
Content Funnel

Transformed website into a lead-generating asset, resulting in increased rental inquiries and qualified opportunities.

Outbound Sales Team logo
Outbound Sales Team

Built complete GTM strategy, ICP mapping, and SDR implementation. Transformed outbound from manual to systematic, scalable sales engine.

Outbound Sales Team logo
Outbound Sales Team

Built complete GTM strategy, ICP mapping, and SDR implementation. Transformed outbound from manual to systematic, scalable sales engine.

Digital Transformation logo
Digital Transformation

Working alongside other agencies, we handled site copywriting, SEO, and tech stack buildout. Leading their full digital transformation for the sales team, creating systems that streamline the entire go-to-market process.

Website Development logo
Website Development

Complete web development with appointment setting integrations. Modern, conversion-focused website with improved lead generation.

Website Development logo
Website Development

Complete web development with appointment setting integrations. Modern, conversion-focused website with improved lead generation.

Digital Transformation logo
Digital Transformation

Working alongside other agencies, we handled site copywriting, SEO, and tech stack buildout. Leading their full digital transformation for the sales team, creating systems that streamline the entire go-to-market process.

Outbound Sales Team logo
Outbound Sales Team

Built complete GTM strategy, ICP mapping, and SDR implementation. Transformed outbound from manual to systematic, scalable sales engine.

Outbound Sales Team logo
Outbound Sales Team

Built complete GTM strategy, ICP mapping, and SDR implementation. Transformed outbound from manual to systematic, scalable sales engine.

Content Funnel logo
Content Funnel

Transformed website into a lead-generating asset, resulting in increased rental inquiries and qualified opportunities.

Content Funnel Buildout logo
Content Funnel Buildout

Built a complete content funnel transforming LinkedIn and website into a lead-generating system, generating qualified leads weekly.

Enterprise Marketing System logo
Enterprise Marketing System

Transformed complex geospatial intelligence into an accessible story, driving increased engagement and qualified inquiries.

Website Development logo
Website Development

Complete web development with appointment setting integrations. Modern, conversion-focused website with improved lead generation.

Digital Transformation logo
Digital Transformation

Working alongside other agencies, we handled site copywriting, SEO, and tech stack buildout. Leading their full digital transformation for the sales team, creating systems that streamline the entire go-to-market process.

Outbound Sales Team logo
Outbound Sales Team

Built complete GTM strategy, ICP mapping, and SDR implementation. Transformed outbound from manual to systematic, scalable sales engine.

Outbound Sales Team logo
Outbound Sales Team

Built complete GTM strategy, ICP mapping, and SDR implementation. Transformed outbound from manual to systematic, scalable sales engine.

Content Funnel logo
Content Funnel

Transformed website into a lead-generating asset, resulting in increased rental inquiries and qualified opportunities.

Content Funnel Buildout logo
Content Funnel Buildout

Built a complete content funnel transforming LinkedIn and website into a lead-generating system, generating qualified leads weekly.

Enterprise Marketing System logo
Enterprise Marketing System

Transformed complex geospatial intelligence into an accessible story, driving increased engagement and qualified inquiries.

Our Approach

Build first, then operate

We establish your commercial infrastructure before scaling operations, ensuring sustainable enterprise growth.

Phase 1

Build the Foundation

90-day deployment of the Enterprise Marketing System from strategy to tech stack, and from outbound to message validation

Narrative & Positioning

We translate technical features into compelling business outcomes for enterprise buyers

Online Presence & Conversion

High-performance website rebuild with enterprise copywriting, modern conversion flows, analytics, and technical SEO

Tech Stack & Infrastructure

Integrated CRM and outbound stack with visitor tracking and sales & content automation

Real Action

One of our SDRs runs your outbound and validates strategy & messaging during the build phase

Phase 2

Run Business Development

We operate multi-threaded ABM across named enterprise accounts to generate qualified meetings and build predictable pipeline. Includes targeting, outreach execution, RFP tracking, and appointment setting & handoffs.

Multi-threaded ABM execution

Strategic outreach across email, LinkedIn, and direct channels to engage multiple stakeholders within named enterprise accounts

Strategic list building & ICP refinement

Continuous targeting optimization and account prioritization based on fit signals and engagement patterns

Sales asset alignment

Content production and sales enablement materials aligned to buying stages and stakeholder needs

Get started

Find out if there's a fit

Schedule a discovery call to discuss your business development gaps & see if there's a fit with our offerings.

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Common Questions

Frequently Asked Questions

Everything you need to know about our services and approach.